Subscription-Based Gaming – A New Business Model in the Video Game Industry
Evidently, subscription-based distribution is now the de facto method of content consumption for music and TV, and gaming is increasingly embracing the model too. In the present study, the research question to be investigated is, whether subscription-based services for video games are going to revolutionize the video game industry. In the first instance, relevant literature and verified online sources have been reviewed in order to create a solid theoretical base. Then, qualitative expert interviews have been conducted with video game industry experts to gain deeper insight. Based on these exploratory research methods, the final outcome of this study provides a comprehensive insight into the current state of the video game industry and its potential future regarding the upcoming shift in the way video games are made and played, that might come along with subscription-based video game services.
