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Exploring the part played by fine art in the online world

What are the ways fine art can be incorporated into web design?

Websites are quickly replacing other forms of media as people choose them for social interaction, company presentations, commerce, entertainment, and information search. However, we also live in a time when visual arts and symbols are becoming a bigger part of our everyday life. The purpose of this study is to present and discuss why and how such aesthetics play a significant role in the design of successful Web sites: aesthetics plays a significant role in supporting the content and functionality, appealing to the tastes of the target audience, creating the desired image for the sender, and addressing the requirements of the Web site genre. The study also discusses the place of fine art in the online world.


EditionNo. 17AuthorEnoch AmpongMAMaster of Public Policy ThesisYear2022Download PDFcreativeindustries.berlin

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